unauthorised image/photo use, lack of consent, commercial use of personal data, failure to prevent data breach, failure to respond to erasure request, unlawful processing
The complainant alleged that Oxygene Marketing Communication Limited used his image to advertise its work on its website without obtaining his express consent. The ODPC found the respondent liable for using his personal data for commercial purposes without express consent.
Orders and outcome
The Office declined the Kenya Shillings ten million the complainant prayed for as inordinately high, and ordered the respondent to pay him Kenya Shillings Five Hundred Thousand (KES 500,000) as compensation and to put in place clear consent mechanisms, providing for withdrawal of consent, before publishing a data subject's image on its website. Dated 2025.
ODPC (Kenya), Ferdinand Omanyala Omurwa v Oxygene Marketing Communication Limited, ODPC Complaint No. 1574 of 2024, determination of March 2025. African Data Protection Enforcement Tracker, Law Lab Africa Research, https://research.lawlab.africa/tracker/kenya/odpc/2025/oxygene-marketing-communication-limited/ (accessed 30 August 2026).