The complainant alleged Twiga Foods Limited used his image for commercial purposes on a worldwide scale without consent or compensation. The ODPC found the cause of action arose in 2018, before the Act was enacted, and the Act does not apply retrospectively; the complainant did not exercise his rights under the Act before lodging the complaint, and on being notified the respondent pulled the images down without undue delay and informed third parties of his erasure request.
Orders and outcome
The complaint was dismissed as lacking merit. Dated May 2024.
CONSENT · DISMISSED · GENERAL · RIGHT-TO-ERASURE · UNLAWFUL-PROCESSING
Cite this decision
ODPC (Kenya), Dennis Gitonga Ndururi v Twiga Foods, ODPC Complaint No. 289 of 2024, determination of 13 May 2024. African Data Protection Enforcement Tracker, Law Lab Africa Research, https://research.lawlab.africa/tracker/kenya/odpc/2024/twiga-foods/ (accessed 23 October 2026).
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